Qures is a healthcare brand, that offers a broad range of evidence-based, healthcare, environmental, and interventional care solutions, all designed to help prevent infections, control healthcare costs and ultimately, help save lives. It’s all part of its passion, to make a difference, everyday.
Qures needed a packaging design creation to reflect its true mission and passion.
We worked on a direction in which Qures can connect with its consumers emotionally. yet preserve the trustworthy attribute of the brand. We created a visual identity that is modern and scientific trustworthy brand, in addition to adding valuable information in a straightforward and clear manner, to preserve the brand seriousness.